Brown Brothers, Australia’s #1 family-owned winery and
Prosecco producer launches two new two vibrant new additions
to its portfolio:Brown Brothers Prosecco Yuzu
Lemon SpritzandBrown Brothers
Prosecco Orange Spritz. These launches are
designed to meet the rising consumer demand for spritz-style
drinks that deliver bold flavour and ultimate
refreshment.
From the bright citrus tang of yuzu in
the Prosecco Yuzu Lemon Spritz to the
herbal effervescence and subtle bitterness of the
Prosecco Orange Spritz, each wine offers a
crisp, effervescent expression of Prosecco with a
distinctive twist. Both are crafted to be served over ice,
delivering a chilled, sessionable experience perfect for
warm-weather occasions.
These innovations tap into key
global trends driving growth across wine and RTD categories,
including the surge in cocktail-inspired flavours and the
rising popularity of yuzu – prized for its aromatic
complexity and vibrant citrus profile. Spritz-style drinks
continue to gain traction for theirrefreshing taste,
versatility, and premium positioning, appealing to consumers
seeking elevated yet easy-drinking
options.
“Innovation is in our DNA,” says Emma
Brown, Head of Innovation and 4th generation Brown family at
Brown Family Wine Group. “Brown Brothers Prosecco Yuzu
Lemon Spritz and Orange Spritz continue our legacy of
leading categories and evolving with our consumers. These
launches not only build on our Prosecco credentials but also
bring to life the flavours that today’s drinkers are
craving. They’re bright, bold, and unmistakably Brown
Brothers – designed for refreshment and made for
summer.”
Brown Brothers Prosecco Yuzu Lemon Spritz
and Brown Brothers Prosecco Orange Spritz are available at
leading liquor retailers nationally, RRP
$19.99.
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