Datadog, Inc. (NASDAQ:
DDOG), the monitoring and security platform for cloud
applications, today at DASH
announced new capabilities in its log management suite,
which are designed to help organisations optimise logging
costs at scale and meet the stringent data retention,
auditability and data residency requirements of regulated
industries.
Logs are critical for threat detection,
incident response and audit trails. However, lack of
flexibility, high costs and data retention limitations
remain roadblocks for security and compliance teams.
Financial services, healthcare and insurance companies face
similar challenges, having to comply with regulations and
maintain full control over sensitive operational data,
including their logs. Likewise, organisations operating
under regional data residency laws or internal security
policies are often required to store data within controlled
environments, whether on-premises or in-region cloud
infrastructure.
These organisations need to remain
compliant while having a scalable and efficient log
management strategy. Traditional solutions, however, often
introduce high costs, operational overhead and fragmented
workflows.
At its DASH conference in 2023, Datadog
launched Flex
Logs, which has since become one of its fastest-growing
products. Flex Logs decouples the costs of log storage from
the costs of querying. It provides both short- and long-term
log retention for a nominal monthly fee without sacrificing
visibility, enabling streamlined correlation between all of
an organisation’s logs, metrics and traces.
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To help
companies meet data residency regulations, policies and
preferences—while further optimising cost and
efficiency—Datadog has launched new log management
capabilities that build on
the foundation set by Flex Logs. Datadog’s latest
enhancements enable organisations to support modern SIEM and
security workflows while maintaining full visibility, cost
consciousness and operational
efficiency:
- Archive Search
queries logs from customer-owned cold storage without
requiring re-indexing. Archived logs can be searched the
same way as logs under retention in the Log
Explorer without introducing new tools or extra
training. Datadog keeps the user experience consistent,
regardless of the age of logs. - Flex
Frozen is a new storage tier extending log
retention to over seven years, eliminating the need for
managing and securing external archives. Built for
audit-heavy, compliance-driven environments, Flex Frozen
simplifies data retention by keeping logs inside Datadog in
order to reduce overhead, simplify reporting and analytics,
and improve accessibility. - CloudPrem
enables enterprises to deploy Datadog’s indexing and
search capabilities within their own infrastructure. Whether
it’s due to regional data residency laws or internal
compliance mandates, customers can now keep their logs
local—while continuing to use the Datadog UI and workflows
they trust.

Whetten (Photo/Supplied)
“As
compliance standards grow more complex and global data
regulations tighten, organisations face mounting pressure to
retain log data longer, search it faster and keep it where
it belongs,” said Michael Whetten, VP of Product at
Datadog. “With today’s launches, Datadog makes it easier
to manage logs, control their costs and stay compliant
without sacrificing performance, accessibility or the user
experience.”
To learn more about Datadog’s latest
log management capabilities, please visit: https://www.datadoghq.com/product/log-management/.